Experience Design for a Unified Ecosystem Platform
Injala One is Injala's vision for a comprehensive, unified platform designed to revolutionize the risk management ecosystem. Injala One integrates six powerful, individually engineered products into a cohesive ecosystem.
However, it lacked the cohesive experience necessary for a truly unified platform. In 2023, we set out to redesign Injala One to address user needs and deliver a seamless, unified experience for its diverse users.
Research, analysis, product design, design systems, user-testing.
1 Researcher, 1 Designers, 1 BA, Stakeholders
Dec 2023 - Mar 2024
Enhanced user retention by creating a unified platform with Single Sign-On, simplifying access across all six products.
Enabled informed decision-making with clear, actionable insights across all products
Increased subscriptions across the ecosystem through cross-promotional branding, showcasing all products with engaging calls-to-action.
Injala One struggled to deliver a cohesive experience for its users, leaving them to navigate fragmented systems and lacking the insights needed to make informed decisions, which required them to do all the work. How might we unify access and provide meaningful insights to empower users with a streamlined and intuitive platform experience.
Users of Injala One faced fragmented access due to the absence of a standardized login system. Each product required separate login credentials, creating a cumbersome and time-intensive experience.
This lack of integration hindered workflows and undermined the promise of a unified ecosystem.
The Injala One platform provided no actionable data about the products it hosted. Users couldn’t see:
This absence of key insights left users guessing rather than making informed decisions.
Furthermore, Injala One should be a unified platform that centralizes access to all documents, notifications, dashboards, and communication channels across the entire ecosystem of products under the Injala umbrella.
Injala One serves a diverse range of users with varying roles across the insurance industry. Our user base includes brokers, agents and administrators.
These users need streamlined access to manage and monitor insurance products, projects, and client interactions within the platform.
They require centralized control for overseeing user access, managing product integrations, and ensuring smooth platform operations across all teams.
Moving into our first cross-discipline workshop, we reframed our higher level objectives into a set of more defined user jobs as this made it easier for our engineering team to foresee the possible technical constraints that each possible solutions might bring.
With our user's requirements and potential solutions aligned, we were then able to generate hypotheses that will help measure the effectiveness of our outcomes.
To ensure that Injala One delivers a seamless and integrated platform experience, we identified and restructured the key touchpoints where users interact with the ecosystem.
By intentionally involving our lead engineer during the mapping, we were able to quickly refine our product architecture, which means less steps for our users.
Empty State Designs
